Available with: Copilot Studio
Marketing scenario: Content adaptation & localization agent
Scenario
Using AI Agents to build a content adaptation & localization agent
Automate content optimization for different audiences and channels by adjusting formats, applying localized messaging, and maintaining brand consistency across platforms.
The agent is triggered when a content BOM is uploaded to the content management system.

Copilot Studio Agent
Benefit: Triggering the agent automatically helps to ensure consistency,
The marketer is prompted to enter the audience, channels, and regions for the content. The agent recommends content updates and localizations based on the campaign.

Copilot Studio Agent
Benefit: The marketer can review recommendations and ask for additional details or provide guidance to the agent to ensure the correct adaptations are performed.
The agent automates resizing, language tone adjustments, and translation to meet localization needs.

Copilot Studio Agent
Benefit: The agent saves time and reduces spend on outside agencies.
The agent manages the review process of the new content using language-specific reviewers.

Copilot Studio Agent
Benefit: The agent ensures that reviews are completed and documented.
The agent distributes adapted content across content libraries.

Copilot Studio Agent
Benefit: The agent ensures that content is uploaded to the correct repositories so its can be accessed through the organization’s typical channels.
The content in this example scenario is for demonstration purposes only. You should evaluate how Copilot aligns with your organization’s business processes, regulatory requirements, and responsible AI principles.
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