Sales scenario: Improve customer meetings​

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Potential benefits

Improve close rate

Increase customer retention

Increase revenue per sale

Using Copilot to improve customer meetings​


1. Prepare for a meeting

Summarize recent customer communications across emails, chats, and documents. Pull in deal information from your CRM using Copilot for Sales​.

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Copilot

Copilot for Sales icon

Copilot for Sales

Rapidly get up to speed to focus on key issues and concerns. Have additional time to identify cross sell opportunities. ​

2. Create a presentation

Use Copilot to generate a presentation for the meeting using branded templates. Copilot can suggest important topics, customer requests, and organize slides into a logical flow.​

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Copilot in PowerPoint

Using higher quality presentations makes it easier to convey a clear message and can reduce the time to close the deal.​

3. Stay focused during the call

Since Copilot is listening in there is no need to take notes and keep track of action items. Stay focused on the call and have a better discussion​.

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Copilot in Teams

Having a better discussion during the call can help to raise and resolve issues quicker, leading to increased customer satisfaction and potentially reduce the time to close the deal.​

4. Ask Copilot to suggest next steps​

During the meeting you can ask Copilot for suggestions on questions to ask or next steps to discuss to keep the conversation on track.​

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Copilot in Teams

Keep the conversation flowing onto meaningful topics can help to cover the agenda quicker and reduce meeting times.​

5. Summarize the meeting​

After the meeting is over review the meeting recap for a summary of key points and action items. Update the opportunity details in the CRM system.​

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Copilot for Sales

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Copilot in Teams

Avoid listening to meeting recordings and spend that time improving the proposal.​

6. Send a follow up email​

Have Copilot turn the meeting notes and action items into an email for all participants​

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Copilot in Outlook

Document and socialize the action items to keep the sales process moving forward towards a successful close.​