Scenario

Integrating Microsoft 365 Copilot across the content production workflow, employees gain faster decision-making, streamlined logistics, real-time tracking, and seamless collaboration—ultimately accelerating production timelines and elevating content quality.

1. Morning briefing

In the morning, the production lead asks Copilot to summarize overnight emails, flag urgent production updates, and suggest a prioritized task list.

Outlook icon

Copilot in Outlook

Benefit: Saves time on admin tasks, enabling faster decision-making and smoother daily planning.

2. Asset review and feedback look

Next, the lead uses Copilot to review that day’s scripts, storyboards, and production briefs. Copilot suggests edits for clarity, tone, and consistency based on script changes that occurred during live filming a few days before.

Word icon

Copilot in Word

Benefit: Accelerate content refinement, reducing back and forth with editors and improving quality.

3. Production scheduling and coordination

Next, an agent embedded in Teams helps manage production logistics. The production lead can generate and update crew schedules based on availability and trigger reminders and alerts.

Microsoft Copilot Studio icon

AI Agent

Benefit: Streamlined, end-to-end logistics automation reduces manual coordination, avoid scheduling errors, and free up time for creative oversight. 

4. Real-time production support​

While on set, the lead can use a mobile-friendly Copilot agent to log scene metadata, track which scenes have been completed and which are pending, flag technical issues, and sync updates instantly with the post-production team in SharePoint and Teams.

Microsoft Copilot Studio icon

AI Agent

Benefit: Real-time, hands-free production tracking helps teams to improve accuracy, reducing post-shoot confusion, and enabling faster turnaround for editing teams.

5. Post-production acceleration

Copilot in Loop helps teams structure lists of raw footage and scenes, outlining tasks and deadlines to optimize post- production timelines. Faster handoff to post-production ensuring assets are well-organized and ready for editing.

Microsoft Loop icon

Copilot in Loop

Sample prompt: Create a to-do list based on [these tasks] and assign owners.

KPIs

Opportunity to impact key functional area KPIs

Allow people to focus on the more creative and strategic tasks, and away from digital drudgery.

Save time

  • Simplify processes and reduce mundane tasks
  • Reduce stress by creating a first draft for difficult emails and documents
  • Keep work organized
  • Reduce overtime requirements

Task organization

Rapidly generate new ideas and concepts, understand potential audience responses, and increase effective collaboration across teams.

Streamline workflows

  • Rapidly find information
  • Diagnose problems faster
  • Check for similar issues and resolutions
  • Quickly send follow-up communications

Improve your data​

Create and optimize marketing content quickly, improve campaign management, and source higher quality market research.

Inform market research 

  • Research organization information and competitors
  • Learn how to position the product
  • Recap survey results

Improve demand generation materials

Speed up internal communications

Save time on administrative activities

Streamline repetitive tasks and processes such as finding assets, ideation, and communication.

Task organization

  • Ensure critical tasks are addressed first
  • Track multiple deadlines

Meeting insights

Plan creation

1Access Microsoft 365 Copilot Chat at m365copilot.com, or the Microsoft 365 Copilot Chat mobile app and set toggle to “Web”.

2Access Microsoft 365 Copilot Chat at m365copilot.com, the Microsoft 365 Copilot Chat mobile app, or the Microsoft 365 Copilot Chat app in Teams, and set toggle to “Work”.

3AI Agents allow Copilot to access your organization-specific apps. In the past this would have required an API call to get data from a system of record.

The content in this example scenario is for demonstration purposes only. You should evaluate how Copilot aligns with your organization’s business processes, regulatory requirements, and responsible AI principles.